Professional English in Use Marketing contains 50 units covering a wide variety of marketing vocabulary. Topics include marketing basics, the full ´marketing mix´, research, PR, and marketing communications. Primarily designed as a self-study reference and practice book, it can also be used for classroom work and one-to-one lessons, and is suitable for intermediate and upper intermediate students.
Professional English in Use Marketing draws on authentic texts and real companies to present the most up-to-date and comprehensive language and terminology. It is a must for students of marketing or business, and for marketing professionals who need to use English at work. Presents and explains vocabulary items in context on the left-hand pages with a range of practice activities on the right-hand pages. Features ´Over to you´ activities which enable learners to apply the language they have learnt to their own studies and working lives. Includes a comprehensive, learner-friendly answer key and index.
Формат: 19,5 см x 26,5 см.
Professional English in Use Marketing draws on authentic texts and real companies to present the most up-to-date and comprehensive language and terminology. It is a must for students of marketing or business, and for marketing professionals who need to use English at work. Presents and explains vocabulary items in context on the left-hand pages with a range of practice activities on the right-hand pages. Features ´Over to you´ activities which enable learners to apply the language they have learnt to their own studies and working lives. Includes a comprehensive, learner-friendly answer key and index.
Формат: 19,5 см x 26,5 см.
| Вес: | 365 |
| Ширина упаковки: | 120 |
| Высота упаковки: | 10 |
| Глубина упаковки: | 210 |
| crossborder: | false |
| Издательство: | Cambridge University Press |
| Мелованная бумага: | true |
| Цветные иллюстрации: | true |
| Размер упаковки (Длина х Ширина х Высота), см: | 12 x 21 x 1 |
| Название: | Professional English in Use Marketing |
| Тип издания: | Отдельное издание |
| Предмет обучения: | Английский язык |
| Основной жанр книги: | Изучение иностранных языков |
| Тип книги: | Книга на иностранном языке |
| Тип обложки: | Мягкая обложка |
| Тип носителя: | Печатная книга |
| Эпоха публикации: | Современные издания |
| ebsmstock: | false |
Frame $60% в наличии